Dear Congressman questioning Mark Zuckerberg: You Don’t Know Squat about Digital Advertising. Let’s fix that.

Screenshot of the Facebook ad platform targeting women aged 40 to 46 in the state of Virginia who like chocolate.

Dear Congressman

Please note that the global digital advertising marketing will grow to $335 billion by the year 2020. Also note that nearly two-thirds of that spending will go to two U.S.-based companies: Google and Facebook. From your questioning of Mark Zuckerberg in committee…